In this episode, Helen Sampson recounts how she started her business, Jagged Crow Creative, as a side hustle and later shifted to working on it full-time after 21 months. She reveals several key factors in achieving success: a mindset shift from being a consumer to being a business owner, developing resilience, and building a network of specialists. Furthermore, Helen credits business coaching with providing accountability and a new perspective, which is critical for business growth. She advises entrepreneurs to thrive despite the challenges, seek support and engage with fellow business owners.
About our guest Helen Sampson
Helen Sampson runs a web design agency, Jagged Crow Creative, from her farm in rural South Australia. Helen established her business in 2017 as a way of replacing her part-time off-farm job. Beginning as a side hustle, as a freelance web designer, Helen soon realized that her mindset needed to change to succeed as a business owner rather than an employee. After 21 months Helen took the business full time and has worked with more than 100 business owners to create and elevate their digital presence. Now in her 7th year of business, Helen still works from her off-grid office on the Fleurieu Peninsula in South Australia and loves connecting with small business owners and playing a small part in their business success.
About our host Phil Badura, ActionCOACH in Brisbane, Australia
Meet Phil Badura, an award-winning business coach and CEO of ActionCOACH Business Steps. Born in Geelong in 1958 and raised on a dairy farm, Phil’s journey from rural origins to a leading business figure is inspiring. With a Diploma in Dairy Technology, he advanced to senior management roles in top food manufacturing firms across Australia and Papua New Guinea. Phil has achieved notable successes, including innovations that saved USD 200K and generated USD 4.5M in revenue, and he consistently improved productivity by over 30%. His extensive experience in various business sectors drives his commitment to helping companies achieve their goals.